And it’s not the dictionary ‘goop’ of sloppy, sticky matter that’s unpleasant. This is of the extremely delightful GOOP variety.
GOOP was created by Gwyneth Paltrow. It’s a collection of all of the cool stuff—places to go, things to get, what to do, ideas to make…
Essentially it’s a lifestyle website based on her travels around the globe. I read on USAToday.com that she said:
“I am the person my friends call when they want to know: ‘I am redoing this bathroom, and I want a sink that looks midcentury, but a contemporary version of a midcentury. Where should I go?’ or ‘How do I make your (recipes)?’ … I thought this would be a fun, creative way to share with friends.”
So, I guess now that I’ve subscribed to GOOP, I can consider myself friends with Gwyneth Paltrow. Well, sort of.