For many homeowners, adding a deck can lead naturally to thinking about ways to connect the new outdoor living space with the inside of the house. Perhaps there’s a field of drywall in the living room’s exterior wall that would look better with an atrium door. Or maybe replacing a double window in the dining room with a slider would let more light into the room and provide access to the deck for entertaining.
When a customer’s eyes grow wide contemplating upgrades, a builder doesn’t need to be Donald Trump to see the secondary revenue stream. Meeting a customer’s needs beyond the deck itself could keep the crew busy during slowdowns, increase margins, become a gateway to high-end clients, and so on.
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